I work closely with a number of marketing teams, often stepping in as an experienced creative partner to provide additional design support when projects are busy, deadlines are tight or a particularly demanding piece of work needs an extra pair of expert hands.
This suite of work was created for a sales incentive trip to the spectacular Whistler, bringing together a range of branded communications and supporting materials designed to build excitement around the experience.
My role is often about much more than simply producing artwork. I take a brief, understand what the client is trying to achieve and turn it into creative that is considered, engaging and visually impactful, while ensuring every element remains true to the brand. I’m equally comfortable working within established brand guidelines or finding creative ways to push them further.
