Working alongside the team at Unique, I helped establish the key priorities for the new website, identifying the information, services and brand elements that needed to be given the greatest prominence.
Working closely with the client throughout the process, I helped shape the new site into a more focused, engaging and user-friendly experience, while ensuring a smooth transition from their existing website to the new platform.
The result was a refreshed digital presence that retained the familiarity of the existing brand while providing a more modern, considered and effective way to communicate Unique’s offering.